Populism, the presidency and the age of Oprah

I think that Jonah Goldberg is wrong when he mocks the need of American voters to like and identify with their president:

"Authenticity" -- on which voters supposedly place such a premium -- is really just a label put on self-validation. Bill Clinton infamously promised he "felt our pain." Hillary Clinton similarly sold her 2000 bid for the Senate by arguing that she was "more concerned about the issues that concern New Yorkers" than her competitor. Question: Would you prefer a blase surgeon remove your appendix or a very concerned plumber?

In a sense, this is populism updated for the age of "Oprah" and "Dr. Phil." Principles and policy details take a back seat to the need to say "there, there -- I understand" to the voters.

But Goldberg is setting up a false choice. If I'm getting my appendix out, what I really want is a concerned surgeon, not a blase one.

Similarly, I don't think Americans aren't looking for a president they like for its own sake. George W. Bush won the "guy I'd like to have a beer with" primary two straight elections, and most people seem to realize that didn't work out so well. But most people aren't wonks, with time to sift through differing policy positions. So they look for candidates who appear sympathetic to their values, hoping that understanding will translate into wise and effective policies.

This is why Huckabee is doing so well, because he's been able to empathize -- and I'm paraphrasing here -- with the people who are getting laid off instead of the people doing the laying off. And this is why Obama appears to be on the verge of an amazing success. He even makes conservatives feel like he feels their pain. Empathy isn't the end-all, be-all in presidential qualifications, but it's not a bad place to start.